New Yam Festival: ABS has set a cultural standard -Adinuba

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ABS Maiden New Yam Festival In Awka

The Anambra State Commissioner for Information and Public Enlightenment, Mr C-Don Adinuba said that Anambra Broadcasting Service has set a cultural standard which reflects the real identity of Ndigbo.

Chief Uche Nworah  cutting the new yam at the ABS Maiden New Yam Festival In Awka
Chief Uche Nworah cutting the new yam at the ABS Maiden New Yam Festival In Awka

He said that Anambra Broadcasting Service, is the first broadcast outfit East of the Niger to celebrate the new yam festival an event rated high in
Igbo traditional life.

The rich cultural heritage of Ndigbo came to the fore as
government functionaries, guests, families and friends from all walks
of life, converged on the Corporate Headquarters of the Anambra
Broadcasting Service, Awka, to witness the maiden new yam festival of
the State government owned electronic Media.

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The Member representing Awka North Constituency at the Anambra State
House of Assembly, Mr John Nwokoye, outlined the essence of new yam
festival in the Igbo traditional ideology, and praised the ABS for
setting the tone for other organizations in Anambra State and the
South Eastern Nigeria in general.

The Anambra State Commander of the Federal Road Safety Corps, Mr Andrew Kumapayi, was a guest on the occasion, pointed relationship between the significance of the Igbo culture, culture of his people.

In their separate remarks, the traditional ruler of Nteje, and
co-chairman of the ABS Board of Directors, Igwe Rowland Odegbo, who
was the Royal Father of the Day, and the Managing Director and Chief
Executive Officer of the establishment, Chief Uche Nworah, commended
Governor Willie Obiano for setting the tone for cultural appreciation
in Anambra State. 

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The traditional ruler of Awka Obi Gibson Nwosu who also attended the
ceremony performed the traditional braking of the cola nut.

While the various departments of the ABS paid homage to the Managing Director and Chief Executive Officer, Chief Nworah, cutting of the roasted yam, musical performances, and cultural displays made the event memorable.

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