SOLUDO AND THE POLITICS OF SELF-BRANDING

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I woke up to yet another headline: “Modern Rehabilitation Centre at Nibo being constructed by Gov Soludo”. And once again, I’m struck by the governor’s relentless habit of rebranding existing projects as personal achievements, without acknowledging the actual facilitators behind them.

Let’s set the record straight. The so-called “SOLUTION Rehabilitation Centre” is not a new construction initiated by Governor Charles Chukwuma Soludo. It is, in fact, a federal government-funded Primary Health Care Centre (Type A), located in Nibo and facilitated through the Office of the Senior Special Assistant to President Buhari on SDGs. This facility was completed in 2018, fully equipped with modern clinical tools, yes, even the toilets came with water heaters. It was designed to complement the existing health center nearby and elevate the standard of care for the people of Nibo.

Due to bureaucratic delays, the project after completion was handed over to the Willie Obiano administration, which unfortunately failed to commission it. Now, years later, Soludo steps in, not to build, but to repaint and fence the already completed structure, and suddenly it’s being paraded as a flagship achievement of his administration.

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Let me be clear: I have no objection to the facility being repurposed for rehabilitation. What I take issue with is the deliberate misinformation being spread by Soludo’s media team, claiming he constructed the center “from scratch.” This is not just misleading, it’s a calculated erasure of the efforts and resources that went into the original project.

And now, the numbers speak louder than the paint on the walls. A staggering ₦417,319,619.85 was awarded for the so-called “construction” of the State Rehabilitation Centre at Nibo. But let’s call it what it is: fencing and repainting of an already existing, fully equipped facility. There is no new construction here, no groundbreaking innovation, no architectural overhaul. Just cosmetic touch-ups dressed up as transformation.

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How does fencing and repainting a completed building balloon into a contract worth over ₦417 million? What exactly is being modelled, and at what cost to taxpayers? This is not rehabilitation, it’s rebranding with a bloated price tag. And it raises serious questions about procurement transparency, fiscal discipline, and the priorities of this administration.

Soludo’s obsession with self-naming, branding every initiative with “SOLUTION” as if governance were a personal PR campaign, is not leadership. It’s self-gratification. And it sets a dangerous precedent where credit is hoarded, history is rewritten, and public trust is eroded.

This isn’t just about mislabeling a project. It’s about misappropriating public funds under the guise of progress. It’s about turning governance into a vanity project, where the optics of leadership matter more than the substance. Soludo’s administration seems more invested in branding buildings with “SOLUTION” signage than in acknowledging the foundational work done by others, or in delivering truly new infrastructure.

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If this is the model of leadership we’re being sold, then it’s time to ask: who is really benefiting from these contracts? Because it certainly isn’t the people of Nibo, who were promised a health facility years ago and are now being handed a repainted version of the same building, wrapped in political fanfare.

Anambra deserves leaders who build, not just repaint. Who uplift, not just rename. Who serve, not self-promote. We must resist this culture of political appropriation and demand transparency, humility, and truth from those who lead us.

~ Charles Nwufoh, writes from Awka.

3 thoughts on “SOLUDO AND THE POLITICS OF SELF-BRANDING

  1. PUBLIC ANNOUNCEMENT
    ~NIG.CUSTOMS HAS BEGINS ONLINE AUCTIONING OF SEIZED VEHICLES,OIL, RICESLAPTOPS, GENERATOR’S, FRIDGE, TELEVISION, CONTAINERS, PHONE, MOTORCYCLE,KEKE TRICYCLE, BALE OF CLOTHES..Granting Nigerians the Privilege to Own any ITEMS at Affordable prices~
    INTERESTED BUYER SHOULD KINDLY CONTACT CUSTOM OFFICER GABRIEL J. E ATTAH….WE are Replacement and Recruitment new officers
    RICE AVAILABLE FOR SALES ARE :-
    Royal umbrella=18,000
    Mama Gold=20,000
    Royal stallion=18,000
    Rising sun=18,000
    Special rice=18,000
    Mama Africa=18,000
    Elephant Gold=18,000
    Caprice =20,000
    Gallon of oil =8,500
    NOTE: TRANSPORTATION CHARGES IS (#3000) which must be paid before we ensure your delivery.
    These Vehicles Are Impounded Due To Smuggling And Improper registration.
    *These Vehicles Are Direct Belgium/Tokunbo and Has Never Been Used In Nigeria.
    BALE OF CLOTHES FOR SALE (50K) price is #80k CARS FEATURES AND PRICE BELOW: •FORD EDGE 900,000.
    • TIPPER HEAD =8 Million
    • CAMRY TING LIGHT =350k
    • CAMRY 2.4 =N500,000
    • CADILLAC =4Million TO 30mill
    • GMC= 4.6Million to 22m
    • Toyota Land Cruiser-N1.3m TO N12.5 m
    • Toyota Prado 850K TO N10m
    • Toyota Corolla 500k TO N5.6m
    • Toyota Camry 800k TO N7.2M
    • Toyota Avensis 650k To N5M
    • Toyota Yaris 600k TO N6m
    . Toyota camry spider 1.850m
    . Toyota camry muscle 1.850,000
    • Toyota Venza 1.7m TO N8m
    • Toyota Tundra 1.880,000 TO 10million
    • Toyota Tacoma 2million to 12mill
    • Toyota RAV4 SUV 700k TO N6.5m
    • Toyota Hilus Pickup 950k TO N9m
    • Toyota Dyna Truck 700k To N5m
    • Toyota Hiace Bus 900k To N6.3 m
    * Toyota Highlander980k TO N12m
    *Toyota Big daddy-N1.m
    *Toyota Sinner 680k TO 1.2m
    
    Honda Civic cars – N850,000
    Honda Accord – N950k
    Honda CR-V –N980,000 to 4m
    Honda Pilot 1m TO – 3M
    *Prices of some Volswagen cars:
    Golf 2,-N250,000
    golf 3,N300k
    Golf 4,N500,000
    golf 5 -N550k
    Jetta-N380,000
    Passat-N450,000
    
    Lexus Rx300=N800,000. To N5.1 Million
    Lexus Rx330=N850,000 To N6.2 Million
    Lexus Rx350=N900,000 To N8.3 Million
    Lexus Rx400=N2.9m to 7m
    Lexus es350 3.8m to 9m
    Lexus Es330 2.6m to 6m
    GX460 4m TO 10m
    Gx470. 4.3Million TO 9m
    Is250 1.8m to 6m
    Nissan Altima 700,000
    Nissan Murano 900k To 3m
    Nissan maxima 600,000
    Nissan pathfinder 980k To 3.8m
    
    Mercedes benze GLE 450 .6m to 11m
    Mercedes benze GLA 5m to 8m
    Mercedes BENZ C-CLASS ₦3,000,000
    MERCEDES-BENZ E-Class ₦3,500,000
    MERCEDES-BENZ G-Class ₦4,000,000
    MERCEDES BENZ ML 450 ₦5m to 7m
    Mercedes-Benz GLK ₦3.5 Million
    Mercedes-Benz GLE 350 4.8m TO 12m
    Mercedes Benz ML350 ₦3.3 TO 8m
    Mercedes Benz g-wagon 10m TO ₦125 mill
    
    Acura ZDX 1.200,000 TO 12m
    Acura MDX 1.4m TO 10m
    Range rover vogue 10m TO 22m
    Range rover sport HSE 5m TO 18m
    Range Rover Velar 11m TO 28m
    Land rover 4m to 12 million
    BMW X5 N2,550,000 to 10m
    BMW 3-SERIES N2,000,000 TO 5M
    BMW 5-SERIES N2,300,000 TO 6.7M
    BMW X6 N2,600,000 to 12m
    BENTLEY 3.6M TO 20M
    Mitsubishi 3Million to16mill
    
    👉CALL OR WHATSAPP ON 07068757992
    
    * LAMBORGHINI HURACAN
    * ROLLS-ROYCE GHOST
    * PORSCHE CAYENNE
    Bags of cement #5,500
    Delivery cost is #300
    
    INSTALLMENTAL PAYMENT IS FULL ALLOWED. With a minimum period of 3 months and a maximum period of 9 months !!All VEHICLES ARE SLIGHTLY NEGOTIABLE〽WE COMMENCE DELIVERY WITHIN 36 STATE IN NIGERIA•

  2. PUBLIC ANNOUNCEMENT
    ~NIG.CUSTOMS HAS BEGINS ONLINE AUCTIONING OF SEIZED VEHICLES,OIL, RICESLAPTOPS, GENERATOR’S, FRIDGE, TELEVISION, CONTAINERS, PHONE, MOTORCYCLE,KEKE TRICYCLE, BALE OF CLOTHES..Granting Nigerians the Privilege to Own any ITEMS at Affordable prices~
    INTERESTED BUYER SHOULD KINDLY CONTACT CUSTOM OFFICER GABRIEL J. E ATTAH….WE are Replacement and Recruitment new officers
    RICE AVAILABLE FOR SALES ARE :-
    Royal umbrella=18,000
    Mama Gold=20,000
    Royal stallion=18,000
    Rising sun=18,000
    Special rice=18,000
    Mama Africa=18,000
    Elephant Gold=18,000
    Caprice =20,000
    Gallon of oil =8,500
    NOTE: TRANSPORTATION CHARGES IS (#3000) which must be paid before we ensure your delivery.
    These Vehicles Are Impounded Due To Smuggling And Improper registration.
    *These Vehicles Are Direct Belgium/Tokunbo and Has Never Been Used In Nigeria.
    BALE OF CLOTHES FOR SALE (50K) price is #80k CARS FEATURES AND PRICE BELOW: •FORD EDGE 900,000.
    • TIPPER HEAD =8 Million
    • CAMRY TING LIGHT =350k
    • CAMRY 2.4 =N500,000
    • CADILLAC =4Million TO 30mill
    • GMC= 4.6Million to 22m
    • Toyota Land Cruiser-N1.3m TO N12.5 m
    • Toyota Prado 850K TO N10m
    • Toyota Corolla 500k TO N5.6m
    • Toyota Camry 800k TO N7.2M
    • Toyota Avensis 650k To N5M
    • Toyota Yaris 600k TO N6m
    . Toyota camry spider 1.850m
    . Toyota camry muscle 1.850,000
    • Toyota Venza 1.7m TO N8m
    • Toyota Tundra 1.880,000 TO 10million
    • Toyota Tacoma 2million to 12mill
    • Toyota RAV4 SUV 700k TO N6.5m
    • Toyota Hilus Pickup 950k TO N9m
    • Toyota Dyna Truck 700k To N5m
    • Toyota Hiace Bus 900k To N6.3 m
    * Toyota Highlander980k TO N12m
    *Toyota Big daddy-N1.m
    *Toyota Sinner 680k TO 1.2m
    
    Honda Civic cars – N850,000
    Honda Accord – N950k
    Honda CR-V –N980,000 to 4m
    Honda Pilot 1m TO – 3M
    *Prices of some Volswagen cars:
    Golf 2,-N250,000
    golf 3,N300k
    Golf 4,N500,000
    golf 5 -N550k
    Jetta-N380,000
    Passat-N450,000
    
    Lexus Rx300=N800,000. To N5.1 Million
    Lexus Rx330=N850,000 To N6.2 Million
    Lexus Rx350=N900,000 To N8.3 Million
    Lexus Rx400=N2.9m to 7m
    Lexus es350 3.8m to 9m
    Lexus Es330 2.6m to 6m
    GX460 4m TO 10m
    Gx470. 4.3Million TO 9m
    Is250 1.8m to 6m
    Nissan Altima 700,000
    Nissan Murano 900k To 3m
    Nissan maxima 600,000
    Nissan pathfinder 980k To 3.8m
    
    Mercedes benze GLE 450 .6m to 11m
    Mercedes benze GLA 5m to 8m
    Mercedes BENZ C-CLASS ₦3,000,000
    MERCEDES-BENZ E-Class ₦3,500,000
    MERCEDES-BENZ G-Class ₦4,000,000
    MERCEDES BENZ ML 450 ₦5m to 7m
    Mercedes-Benz GLK ₦3.5 Million
    Mercedes-Benz GLE 350 4.8m TO 12m
    Mercedes Benz ML350 ₦3.3 TO 8m
    Mercedes Benz g-wagon 10m TO ₦125 mill
    
    Acura ZDX 1.200,000 TO 12m
    Acura MDX 1.4m TO 10m
    Range rover vogue 10m TO 22m
    Range rover sport HSE 5m TO 18m
    Range Rover Velar 11m TO 28m
    Land rover 4m to 12 million
    BMW X5 N2,550,000 to 10m
    BMW 3-SERIES N2,000,000 TO 5M
    BMW 5-SERIES N2,300,000 TO 6.7M
    BMW X6 N2,600,000 to 12m
    BENTLEY 3.6M TO 20M
    Mitsubishi 3Million to16mill
    
    👉CALL OR WHATSAPP ON 07068757992
    
    * LAMBORGHINI HURACAN
    * ROLLS-ROYCE GHOST
    * PORSCHE CAYENNE
    Bags of cement #5,500
    Delivery cost is #300
    
    INSTALLMENTAL PAYMENT IS FULL ALLOWED. With a minimum period of 3 months and a maximum period of 9 months !!All VEHICLES ARE SLIGHTLY NEGOTIABLE〽WE COMMENCE DELIVERY WITHIN 36 STATE IN NIGERIA•

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