US Election, New National Anthem, and National Grid Lead Nigeria’s Google Searches for 2024
The Google 2024 Year in Search report for Nigeria, released on Tuesday, reveals that the most searched topic of the year was the United States 2024 election, followed by the new national anthem and the national grid. The report highlights the top searches, popular figures, musicians, actors, and other subjects that captured the attention of Nigerians throughout the year. According to Google, “This year’s results reflect ongoing interest in Nigeria’s political and economic landscape, with searches related to the US elections, the new national anthem, and the national grid leading the news category.” Notable personalities like Bobrisky topped the trending people list, while artists such as Shallipopi and Khaid saw a rise in popularity, appearing prominently in the overall personalities list. The top trending song of the year was “I Don’t Care” by Boy Spyce, followed by “Ozeba” and “Commas” by Ayra. Nigerians also searched for the lyrics of songs like “Ogechi,” “Ozeba,” and “Omemma” by Chandler, which led the search for song lyrics. Taiwo Kola-Ogunlade, Communications and Public Affairs Manager for Google West Africa, said, “The 2024 Year in Search offers a unique lens into the questions, interests, and discussions that shaped the lives of Nigerians this year. From cultural milestones to pressing issues, these insights show how Search continues to be an important tool for understanding the world.” The report also noted that Nigerians maintained a strong interest in entertainment, with movies like A Tribe Called Judah, Treasure in the Sky, and Damsel topping the charts. Popular TV series such as Supacell, My Demon, and Queen of Tears also garnered significant attention. In the culinary sphere, the Pornstar Martini recipe led recipe searches. Common questions included, “How much is the dollar to naira today?”, “How to get perfectly defined curls for African hair?”, and “Who won the US presidential election?”. Nigerians were also curious about the meanings of words like “demure,” “steeze,” and “pet peeves.”
