Governorship Candidates To Pay N50m To Anambra Govt.

Felix Oti Awka

The Management of Anambra State Synage and Advertisement Agency ( ANSSA) has pegged Fifty million naira (N50,000,000) as campaign fee to all candidates of different political parties for the November 8 governorship election.

The campaign fee grants the parties the right to deploy their campaign materials and activities using posters, public address systems and branded Vehicles.

The Managing Director and Chief Executive Officer of the Agency, Mr Odili Tony Ujubuonu disclosed this during interaction with journalists at the agency’s headquarters in Awka aimed at unveiling the out-of-home promotions and visual campaign guidelines for the upcoming Anambra State Governorship Election 2025.

He used the opportunity to appreciate all political parties for the peaceful conduct of their primary elections and for maintaining decorum across the state.

He however urged then to ensure that the similar peaceful and orderly approach continues into the campaign season for the 2025 gubernatorial elections.

He reminded the candidates the need to obtain campaign permit from ANSAA before commencing campaign that requires visual promotions to ensure orderliness during electioneering and maintenance of professional standards in the use of public advertising and visual promotion space.

“This directive” according to him, “is in line with the regulatory framework guiding political campaign activities in Anambra State, and following the lifting of the ban on political campaigns by the Independent National Electoral Commission (INEC) today June 11, 2025, we wish to formally inform all political parties, the press and the general public of the out-of-home promotions and visual campaign guidelines for the 2025 gubernatorial campaign in Anambra State.

“We wish to formally inform all political parties and candidates participating in the 2025 gubernatorial election of the mandatory requirement to obtain a campaign permit from ANSAA before commencing campaign activities that require visual promotions and rallies.

“The purpose of this permit is to ensure orderliness, prevent visual pollution, create a level playing ground for all and maintain professional standards in the use of public advertising and visual promotion space and above all, to protect our public infrastructures.

“The permit is accompanied by a statutory fee of ₦50,000,000 (Fifty Million Naira), payable to the Anambra State Government Account. This campaign fee grants the parties the right to deploy their campaign materials and activities using Posters, Public Address Systems, Branded Vehicles, Banners, Fliers, Buntings, T-shirts, Caps, Rallies and Sundry in locations across the cities, villages, communities of the 21 Local Government Areas of the State.

“We expect that all campaign materials intended for outdoor display by political parties and candidates, advertising agencies and advertising practitioners must be vetted by the Advertising Regulatory Council of Nigeria (ARCON) before they are posted.

“Please also be informed that no individual, political party, or support group is permitted to erect billboards or any advertisement structures in any part of Anambra State. Only advertising practitioners registered and licensed by the Advertising Regulatory Council of Nigeria (ARCON) are authorized to erect and manage such structures within the State, as permitted by ANSAA. We advise all political parties and candidates to work with ARCON registered practitioners to avoid sanctions or removal of unapproved materials.

“We appeal to all political parties, their supporters, and the general public to be considerate of other users of the advertising and visual promotion space in the state and refrain from defacing the campaign materials of opponents. Such actions are unacceptable and contrary to the principles of fair democratic engagement.

The MD strongly reiterated that political campaigns in Anambra must reflect the values of peace, mutual respect, and dignity, calling on all stakeholders to uphold professionalism and avoid any acts that could endanger public order or violate campaign regulations.

He beckoned on the media to support the agency in ensuring a peaceful environment.

According to him, “We call on members of the press and all media practitioners to support ANSAA in ensuring a peaceful campaign process across the State. Let us remember: the strength of Anambra lies in our unity, discipline and shared vision for a better future. Let’s campaign responsibly and keep Anambra clean.

Ujubuonu,, appreciated the media for the support they have given the Agency and the Government of Prof. Chukwuma Charles Soludo in the higher duties of making Anambra a prosperous, livable, and digitally driven homeland. He said,

“We do not take this support for granted and, therefore, we welcome you, not just as a partner but co-travelers in the journey of building a better Anambra and a greater Nigeria.